The red carpet transformed into a rainbow carpet as the star-studded cast of the upcoming DreamWorks Trolls movie (and Origami Owl! ) celebrated the much-anticipated arrival of the animated film at its premiere in Hollywood, California.
I led partnership announcement writing and positioning for the announcement and product communications of a new jewelry collection featuring DreamWorks Trolls movie.
DreamWorks Trolls Movie Premiere Recap + More to Share
DreamWorks Trolls movie opens November 4 in theaters.
The red carpet transformed into a rainbow carpet last week as the star-studded cast of the upcoming DreamWorks Trolls movie celebrated the much-anticipated arrival of the animated film at its premiere in Hollywood, California.
And, Origami Owl® was there to join in the festivities, too (of course)!
Along with Origami Owl Co-Founders Bella and Chrissy Weems, our top-sponsoring, Better Together Challenge Designers ETL Aimee Johnson and ETL Melissa Davis, and Origami Owl Vice President of Merchandising and Product Development Amy Robinson attended the glitter-covered, Troll-tastic premiere event, and watched the film with a large DreamWorks Animation crew.
Also spotted? DreamWorks Trolls jewelry by Origami Owl! These wonderful ladies gave away 20 Trolls-themed Living Lockets®, unboxing happy and being a Force for Good wherever they went. The team even purchased sandwiches and water to give away to homeless individuals in Santa Monica the night before to make a difference in the community.
With the official, nationwide release of the movie coming November 4, it’s time to throw your hair in the air like you just don’t care, and make sure you’re also wearing your Trolls jewelry everywhere you go to spread the word!
Here are some pictures from the colorful Hug Fest (keep reading for new Trolls assets + more!):