I get it. Hiring a copywriter feels like yet another expense and one more thing to manage.
There are many times when I’ve encountered owners who thought they could do it on their own. They thought they enjoyed writing. They thought they understood their customer well. Unfortunately, all those good intentions fly out the window when the owner runs out of time because they’re juggling all the things.
Here’s the good news – a good copywriter will save you time, money, energy AND give you the chance to focus on your passion and areas of expertise. Hello, stronger business and a happier YOU!
But, I started thinking about this more and realized it would be good to share a little insight from one seasoned copywriter to a business owner…keep reading for six reasons why you should hire a copywriter…like me!
Let’s face it – we are all uniquely gifted, but we can’t do it all!
YOU are a unique, complex person. How you feel, respond and interact in this world is different from everyone else…including your customer. So, why hire a seasoned copywriter?
Here are a few reasons: