My Work
I’m an award-winning former journalist and brand director who’s guided storytelling, brand development and activation for multimillion-dollar to billion-dollar brands for their brand, copywriting and strategic communications needs. I’m also not a stranger to following strict partnership and licensing brand guidelines, which I’ve done for ©Disney, Coleman, Fisher-Price, Universal, Warner Bros., DreamWorks and Illumination.
From press releases, email marketing and marketing communications articles to storytelling, product positioning and marketing; editing, sales-incentive and crisis communications, I’ve honed my craft for more than 20 years with solid, boots-on-the-ground hard work.
Get comfy and take a look around. You’ll notice a lot of variety here — it’s my jam.

Isagenix Co-Founder Kathy Coover Press Release
Isagenix Co-Founder Kathy Coover recognized with "Oscar" of the business world
Origami Owl Press Release
Origami Owl Acquires Willa Under Origami Owl Family of Brands
Death camps delay diploma
Carl Ofisher was 13 when Jewish students in Poland were banned from going to school. But now, the 80-year-old Scottsdale resident will finally get a high school diploma.